Yomiuri Giants

Branding, Marketing Design, Personal Project

Professional Baseball Team In Tokyo, Japan


Tools

Adobe Illustrator, Adobe Photoshop, Adobe After Effects, Adobe Lightroom

The Objective

This personal project highlights my design skills in crafting social media and marketing graphics. Inspired by the rich history of the Yomiuri Giants, I set out to bring a fresh perspective by creating a seasonal look that motivates future baseball athletes and creatives around the world.

The Solution

By combining a bold serif with a clean sans serif typeface, the branding strikes a balance between vintage character and minimalistic clarity. This typographic pairing honors the team’s rich history, while the marketing slogan, 'Find your inner giant,' adds a fresh, forward looking perspective.